Helping Others

Read Effectively

On The Wings of Reading

By Vera Goodman, B.E.D., M.A.

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About Vera

Vera Goodman has a Master’s degree in Language Arts from the University of Calgary and she is a retired teacher with experience teaching grades 1 – 9.
As a private tutor, she has helped parents learn how to coach their children to read and write effectively. She is recognized by educators and parents for her ability to explain the reading process simply and clearly. Her personal research into literacy development has produced the strategies presented in her books and online course.

As a teacher, administrator, conference speaker and workshop facilitator for many years, Vera is recognized as a leading authority in teaching children and adults how to become competent and enthusiastic readers.

Vera lives in Calgary, Alberta – Canada. She has three daughters Cathy, Susan and Judy, and three grandchildren, Sean, Bryce and Rachel. When she isn’t sharing a cup of tea with a friend, Vera likes to share the mountains with her horse, Missy.

Services

Discover our services

Consulting

Parents are often surprised when they come to a whole new understanding of their own reading process. Many times a light bulb goes on about why they don’t read well themselves!

Speaking

Vera’s work as a speaker is another significant way in which she contributes to advancing the education of teachers, students, parents and the public at large in her reading techniques and uncommon insights. Engaging Vera as a speaker for your event is a real treat!

Testimonials

Real Case Studies

You have changed life in our family forever.

“My fourteen year old daughter, Stephanie, was only able to read at a very low level. She is in a Life Skills Class with only three other girls. She was sad because she couldn’t read any of the books her friends were reading. After receiving The Reading Coach’s Toolkit we watched the DVD together. In two days both her reading and mine were turned around. In less than a month Stephanie has read six books and entered 93 words into the beautiful new Word Book she purchased for herself and my reading has improved significantly. I don’t know how to express my gratitude to you, Vera. You have changed life in our family forever.”

Debbie Zunstein
Parent

5.0
2017-08-02T23:30:05+00:00

Debbie Zunstein
Parent

“My fourteen year old daughter, Stephanie, was only able to read at a very low level. She is in a Life Skills Class with only three other girls. She was sad because she couldn’t read any of the books her friends were reading. After receiving The Reading Coach’s Toolkit we watched the DVD together. In two days both her reading and mine were turned around. In less than a month Stephanie has read six books and entered 93 words into the beautiful new Word Book she purchased for herself and my reading has improved significantly. I don’t know how to express my gratitude to you, Vera. You have changed life in our family forever.”

Educators are busy people.

“Educators are busy people. The teachers appreciate your simple style and your ability to say things succinctly.”

Paddy Mullaney
Elementary School Principal

5.0
2017-08-02T19:55:04+00:00

Paddy Mullaney
Elementary School Principal

“Educators are busy people. The teachers appreciate your simple style and your ability to say things succinctly.”

My students love your book.

“My students love your book. It gives them tools to assist struggling readers that go beyond sound it out . It is uniquely accessible and overflows with ideas and examples.”

Jeffrey Wood
Instructor, Indiana University

5.0
2017-08-02T23:19:51+00:00

Jeffrey Wood
Instructor, Indiana University

“My students love your book. It gives them tools to assist struggling readers that go beyond sound it out . It is uniquely accessible and overflows with ideas and examples.”

That will change that life beyond measure.

If you have a struggling reader in your life, I urge you to take Vera’s course. The ability to read is nothing short of life changing. By using her methods you can help bring understanding and subsequently a love of reading to someone’s life. That will change that life beyond measure. And that is a most invaluable gift.

Shelley Goldbeck
Writer, Author, and Speaker
OneWomansOpinion.com

5.0
2017-08-02T23:31:29+00:00

Shelley Goldbeck
Writer, Author, and Speaker
OneWomansOpinion.com

If you have a struggling reader in your life, I urge you to take Vera’s course. The ability to read is nothing short of life changing. By using her methods you can help bring understanding and subsequently a love of reading to someone’s life. That will change that life beyond measure. And that is a most invaluable gift.

Thanks, Vera, for sharing your wisdom.

“I wish I had found this resource earlier in my career. I now use the approach and have trained my volunteers as well. It’s practical, easy to implement, and incredibly successful. I am ‘spreading the word’ to families who practice with struggling readers. Thanks, Vera, for sharing your wisdom.”

Karen Kozdras
Special Education Teacher
Oakville, Ontario

5.0
2017-08-02T23:29:34+00:00

Karen Kozdras
Special Education Teacher
Oakville, Ontario

“I wish I had found this resource earlier in my career. I now use the approach and have trained my volunteers as well. It’s practical, easy to implement, and incredibly successful. I am ‘spreading the word’ to families who practice with struggling readers. Thanks, Vera, for sharing your wisdom.”

An amazing book!

“An amazing book! It expertly weaves together all that I need to do to develop writing, imagination and pride in my children.”

Farhana Rendall Dhalla
Instructor with Dale Carnegie Training

5.0
2015-01-24T08:57:12+00:00

Farhana Rendall Dhalla
Instructor with Dale Carnegie Training

“An amazing book! It expertly weaves together all that I need to do to develop writing, imagination and pride in my children.”

Helps you to relax

“Helps you to relax, understand the reading process, and put emphasis on the goal, not the age and accomplishment expected.”

Cathie Williams
Parent

5.0
2017-08-02T23:21:03+00:00

Cathie Williams
Parent

“Helps you to relax, understand the reading process, and put emphasis on the goal, not the age and accomplishment expected.”

Simply Write!

“Family writing! What a concept! Vera’s techniques are innovative and guaranteed to help you and your family improve your ability to write and communicate effectively. I highly recommend “Simply Write!”

Kathy Lynn
Columnist, Today’s Parent Magazine

5.0
2015-07-03T11:44:53+00:00

Kathy Lynn
Columnist, Today’s Parent Magazine

“Family writing! What a concept! Vera’s techniques are innovative and guaranteed to help you and your family improve your ability to write and communicate effectively. I highly recommend “Simply Write!”

Vera, thanks so much for your wonderful book.

“Vera, thanks so much for your wonderful book. I cherish your pertinent information for teachers and parents.”

Karen Kirk
Resource Teacher
Malibu, California

5.0
2017-08-02T23:21:42+00:00

Karen Kirk
Resource Teacher
Malibu, California

“Vera, thanks so much for your wonderful book. I cherish your pertinent information for teachers and parents.”

Best of all, she enjoys reading!

“From the first session, we walked away impressed with our daughter already showing improvement. After the third session, she became a fluent reader. Best of all, she enjoys reading!”

Lawrence Verlan
Parent

5.0
2017-08-02T23:22:47+00:00

Lawrence Verlan
Parent

“From the first session, we walked away impressed with our daughter already showing improvement. After the third session, she became a fluent reader. Best of all, she enjoys reading!”

I couldn’t read well.

“In grade three I went to Sylvan Learning and they gave me Go Dog Go to read. It was a bit insulting. Needless to say I didn’t go back. I abandoned all hope. Poor reading ability affected all areas of my schooling, for example my math performance. One day I was told I was going to take a visit to Vera Goodman, a visit, I hate to say, I was dreading and nervous about, because remember, I couldn’t read well.”

Anonymous

5.0
2017-08-02T23:24:49+00:00

Anonymous

“In grade three I went to Sylvan Learning and they gave me Go Dog Go to read. It was a bit insulting. Needless to say I didn’t go back. I abandoned all hope. Poor reading ability affected all areas of my schooling, for example my math performance. One day I was told I was going to take a visit to Vera Goodman, a visit, I hate to say, I was dreading and nervous about, because remember, I couldn’t read well.”

It is an important message

“It’s here!!!! Oh Vera thank you so much for the book and the kind words! It looks great. Everything from cover to content is very professional and “spot on”!! I love it and can’t wait to show it to my students at the Mount! I hope you are pleased with it and that it sells well. It is an important message to have out there both for parents and teachers”

Jane Baskwill
Professor, Education Dept. Mt. Allison University

5.0
2017-08-02T19:44:20+00:00

Jane Baskwill
Professor, Education Dept. Mt. Allison University

“It’s here!!!! Oh Vera thank you so much for the book and the kind words! It looks great. Everything from cover to content is very professional and “spot on”!! I love it and can’t wait to show it to my students at the Mount! I hope you are pleased with it and that it sells well. It is an important message to have out there both for parents and teachers”

Meeting with Vera changed my life!

“I have just finished grade eight with honours with distinction, and I absolutely love writing and reading now. Meeting with Vera changed my life! Whenever I pick up a book I think about how my life might have been if I wasn’t reading; underachieving and with low self-esteem. I recommend Vera’s approach to everyone who doesn’t read well.”

Hannah Jade Johnson
Student

5.0
2017-08-02T23:23:26+00:00

Hannah Jade Johnson
Student

“I have just finished grade eight with honours with distinction, and I absolutely love writing and reading now. Meeting with Vera changed my life! Whenever I pick up a book I think about how my life might have been if I wasn’t reading; underachieving and with low self-esteem. I recommend Vera’s approach to everyone who doesn’t read well.”

I highly recommend Vera Goodman’s book.

“I highly recommend Vera Goodman’s book. Her positive attitude towards parents and teachers and her love of children and reading seem to jump from the pages.”

Anne Price, Ph.D.
Executive Director, Calgary Learning Centre

5.0
2017-08-02T23:19:23+00:00

Anne Price, Ph.D.
Executive Director, Calgary Learning Centre

“I highly recommend Vera Goodman’s book. Her positive attitude towards parents and teachers and her love of children and reading seem to jump from the pages.”

Your book is truly wonderful

“Your book is truly wonderful and clearly illustrates some of the difficulties encountered by beginning readers as well as corrective measures, which can move them onto the right track.”

Senator Joyce Fairbairn
Minister responsible for Literacy
Ottawa

5.0
2017-08-02T23:15:58+00:00

Senator Joyce Fairbairn
Minister responsible for Literacy
Ottawa

“Your book is truly wonderful and clearly illustrates some of the difficulties encountered by beginning readers as well as corrective measures, which can move them onto the right track.”

After one session, I read The Giver by Louis Lowry.

“After one session, I read The Giver by Louis Lowry. After the second session I read the entire Harry Potter series in a month. Next, I read all of Scott Westerfeld’s novels. Since then I estimate I have read a novel a week, if not more.”

Anonymous

5.0
2017-08-02T23:24:02+00:00

Anonymous

“After one session, I read The Giver by Louis Lowry. After the second session I read the entire Harry Potter series in a month. Next, I read all of Scott Westerfeld’s novels. Since then I estimate I have read a novel a week, if not more.”

Today Sydney can read.

“Our daughter faces numerous learning issues and we have sought professional support since she was a toddler. It has been frustrating and the years of diagnosis and testing that took place did not offer concrete solutions. Vera’s approach made sense. Today Sydney can read. We practice daily and she is beginning to read independently with confidence.”

Michele McDonald
Parent

5.0
2017-08-02T23:27:13+00:00

Michele McDonald
Parent

“Our daughter faces numerous learning issues and we have sought professional support since she was a toddler. It has been frustrating and the years of diagnosis and testing that took place did not offer concrete solutions. Vera’s approach made sense. Today Sydney can read. We practice daily and she is beginning to read independently with confidence.”

This is a must read.

“Vera Goodman is on a gallant mission: to inspire everyone to begin a love affair with writing. Simply Write! is the first writing book I’ve seen that reveals a well-kept secret: children become writers when they see their parents writing. This is a must read.”

Bud Gardner
Co-author of Chicken Soup for the Writer’s Soul

5.0
2017-08-02T19:39:41+00:00

Bud Gardner
Co-author of Chicken Soup for the Writer’s Soul

“Vera Goodman is on a gallant mission: to inspire everyone to begin a love affair with writing. Simply Write! is the first writing book I’ve seen that reveals a well-kept secret: children become writers when they see their parents writing. This is a must read.”

An excellent book for parents

“An excellent book for parents… a valuable resource for teachers and administrators.”

Sharon Morris
East Scarborough Reading Association

5.0
2017-08-02T19:53:03+00:00

Sharon Morris
East Scarborough Reading Association

“An excellent book for parents… a valuable resource for teachers and administrators.”

This has been an invaluable gift to all of our family and we can’t thank you enough.

“Brett was struggling with reading. I knew he could do it but how do we help him so he knows he can do it? That is where your book has helped us and I can’t begin to tell you how things have changed for all of us. No longer is that dark cloud looming over our evenings at reading time and we now see a little boy who beams every time he reads. This has been an invaluable gift to all of our family and we can’t thank you enough.”

Shauna Kenworthy
Parent

5.0
2017-08-02T23:15:21+00:00

Shauna Kenworthy
Parent

“Brett was struggling with reading. I knew he could do it but how do we help him so he knows he can do it? That is where your book has helped us and I can’t begin to tell you how things have changed for all of us. No longer is that dark cloud looming over our evenings at reading time and we now see a little boy who beams every time he reads. This has been an invaluable gift to all of our family and we can’t thank you enough.”

I couldn’t believe it was the same child!

“As a teacher, I work with many struggling readers. When my own child failed to learn to read, our nightly reading time turned into a battle. Fortunately, I was piloting Vera’s Reading Coach’s Toolkit. Now instead of fighting us, she brings books and asks us to practice with her. I experimented by having her read a typical early reader with simple sentences, simple words and simple ideas. She struggled and paused to sound out each letter. Then she read a difficult book using Vera’s approach. I couldn’t believe it was the same child! Now I am changing the lives of my struggling readers at school as well.”

Dawnette L. Brett
Special Education Teacher and President, Sask. Special Education Council

5.0
2017-08-02T23:29:06+00:00

Dawnette L. Brett
Special Education Teacher and President, Sask. Special Education Council

“As a teacher, I work with many struggling readers. When my own child failed to learn to read, our nightly reading time turned into a battle. Fortunately, I was piloting Vera’s Reading Coach’s Toolkit. Now instead of fighting us, she brings books and asks us to practice with her. I experimented by having her read a typical early reader with simple sentences, simple words and simple ideas. She struggled and paused to sound out each letter. Then she read a difficult book using Vera’s approach. I couldn’t believe it was the same child! Now I am changing the lives of my struggling readers at school as well.”

Thank you Vera!

“With Vera’s help, our daughter’s reading ability, enjoyment, and overall confidence in school increased dramatically. Vera’s simple approach to reading gave us, as parents, the tools to better support our child and find greater enjoyment in our time reading with her. Thank you Vera!”

Crystal Green
Parent

5.0
2017-08-02T23:25:16+00:00

Crystal Green
Parent

“With Vera’s help, our daughter’s reading ability, enjoyment, and overall confidence in school increased dramatically. Vera’s simple approach to reading gave us, as parents, the tools to better support our child and find greater enjoyment in our time reading with her. Thank you Vera!”

I think your approach is beautifull!

“I feel such a sense of relief after doing your course. I believe it is dead-on. The two days I’ve done it with Roman, it has not been frustrating and I have felt free to help, which we both enjoyed. I asked him tonight how he feels about his reading. He said, “I like reading mom.”

Your approach is based on fostering a solid and supportive relationship with your child. How could any parent not benefit from that? Your approach is sooo open-ended. It is really about support and the relationship you are creating around reading. I was giving him time to think but to think on the wrong thing. I now see he was thinking about decoding rather than reading.


I think your approach is beautifull!!!!!”


Jennifer Plosz
Parent and High School Math Teacher

5.0
2015-11-13T10:36:56+00:00

Jennifer Plosz
Parent and High School Math Teacher

“I feel such a sense of relief after doing your course. I believe it is dead-on. The two days I’ve done it with Roman, it has not been frustrating and I have felt free to help, which we both enjoyed. I asked him tonight how he feels about his reading. He said, “I like reading mom.” Your approach is based on fostering a solid and supportive relationship with your child. How could any parent not benefit from that? Your approach is sooo open-ended. It is really about support and the relationship you are creating around reading. I was giving him time to think but to think on the wrong thing. I now see he was thinking about decoding rather than reading. I think your approach is beautifull!!!!!”

She was indeed a breath of fresh air.

“Vera’s literacy seminars were professional, witty and demonstrated her mastery of the subject leaving us spell-bound and thirsty for more. She was indeed a breath of fresh air.”

Bernadine Louis
Ministry of Education
The British Virgin Islands

5.0
2017-08-02T23:22:10+00:00

Bernadine Louis
Ministry of Education
The British Virgin Islands

“Vera’s literacy seminars were professional, witty and demonstrated her mastery of the subject leaving us spell-bound and thirsty for more. She was indeed a breath of fresh air.”
5.0
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